Instagram: Facebook, the world's largest platform of social media, had made Instagram its part in the year 2012. At that time the whole world was shocked by this huge deal of 1 billion dollars. This deal changed the landscape of social media. Now a big revelation has come about this deal. A leaked email has revealed that Mark Zuckerberg had not only made this deal keeping in mind the capability of Instagram but also had the idea of breaking the competition in his mind.
Instagram became popular in just 2 years
Facebook has now become Meta Platforms. Along with Facebook, it includes big social media apps like Instagram and WhatsApp. Instagram was launched in the year 2010. The focus of this app was on photo sharing. On the other hand, Facebook was inclined towards content based platforms. This app became popular rapidly in just 2 years. People had found another social media platform other than Facebook. Mark Zuckerberg's attention was also drawn towards these things. He saw a competitor to Facebook in Instagram. After this, he started preparing to buy Instagram so that Facebook does not face any threat.
Facebook bought Instagram for 1 billion dollars
According to CNBC report, in the year 2012, the value of Instagram was estimated at $ 1 billion. Now this app has achieved a market value of 500 billion dollars. Leaked emails have revealed that this $1 billion valuation was also the brainchild of Mark Zuckerberg. Apart from Instagram, he was also keeping an eye on many mobile app companies. In an email to Facebook's then CFO David Ebersman, he said that companies like Instagram have acquired millions of users. Their growth is fast. Right now their team is small and they do not have revenue. They may not have a business at present, but they have created their own network. If these companies become big then they can create a lot of trouble for us.
understanding the future mark zuckerberg
He wrote that if we give a fantastic price like $500 million or $1000 million to these new companies, then they may be eager to sell the company. They may be willing to be a part of Facebook's success at a good price. However, the authenticity of this email cannot be verified at present. But, this gives a clear understanding of Mark Zuckerberg's thinking about the future.
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